Articles

Three reasons an omnichannel approach may not be for you and your retail interface and what you can do instead. We are all aware that buyers have more options than ever before. The omnichannel business landscape we’ve built up over the past decade can be amazing, or overwhelming… and most of the time both. I’ve worked with enough......
Amazon reviews are a big part when it comes to selling your products on that platform. Yet many people still find themselves falling under some wrong ideas about how to go about it. It is now time to iron those misconceptions out and go deeper into the nature of Amazon reviews. Brenda Crimi from AMZ......
The internet giant gets a bad rap, but is Amazon actually helping small businesses in the US? Online markets in the U.S. are often major targets of blame for shifting failures in our business economy. Amazon is a perfect example of this. We love the two-day shipping, but don’t hesitate to hit ‘share’ when we see yet......
Provisional patent applications are a relatively new type of application that has only been around for twenty years or so. It wasn’t always possible to do a provisional patent application. What it was called back then was utility patent where it took months to get these filings in because there are so many formality requirements......
Expert advice (for free) on the dos and don’ts of product launch budgeting before you break the bank. So many startups are so eager to throw money into anything they believe will speed up the launch process. More seasoned experts know that intellectual property, patents, trademarks, copyrights, content, and products should all be assets that hold value, rather than sinkholes.......
You can take different features from different concepts and combine them into a more cohesive design. The next step is to take all those different ideas and refine the design. Design refinement is where you start to utilize computer aided design tools to start building the product. It’s a terrific tool as a way to......