The speed factors to selling into big box retail, how long it takes to get there, and what you can expect along the way. The number one question everybody asks me constantly is, “How long is it going to take to get my product into retail?” They’ve created the product, figured out how to make it, produced a......

If you don’t understand who’s buying your product, how can you make a product for them? That’s what research is in a nutshell, but secondary research is understanding what exists out there. Secondary research is just information in the marketplace that’s already out there. Some of the biggest retailers and brands out there are spending......

There are a couple of things that are common with any editor in the industry. They’re very overworked and have a ton of work that they do across a lot of different things. They manage the overall editorial direction, they plan out all of the stories, they usually have multiple news stories that they have......

Time creeps up on you fast. If you’re thinking about launching a new product, you’ve got to think about when you want to be on the market and work it all the way back. Product launch timing is often an overlooked issue, especially with people that are new to product launching. It’s probably the most......

The only two things that matter in your business is if you’re selling product, you need the right people to see your product, and then you need them to actually buy it. Hopefully, if it’s consumable, they’ll buy more than once. Marketing magician Seth Greene of the Sharkpreneur podcast says they encompass successful product marketing......

How do you make your Amazon listings standout amid the tough competition? Jeff and Jenna Lieber are sharing some of their proven Amazon sales strategies that they use for their clients at Turnkey Productions– from Amazon promos like giveaways, coupon clippings, tiered promos and more, Jeff and Jenna will give you product launchers some insight......