Articles

 How focusing on serving women, creating cost effective, minimalist design, and cutting out the pink tax for good makes for an effective brand launch strategy. Filling those opportunity market gaps with well-thought out products is key to quick traction for any brand or business launch. Finding a gap that taps into a pain point like changing the shave......
Meet entrepreneur Jason Simmons of DeadSoxy, as we talk startup sense, cold calls, product-centricity, oh, and the ups and downs of building a sock brand. The toughest part of being an inventor or an entrepreneur is all of the unknowns. There are no guarantees and there is a lot of room for failure. One of my goals, in......
With labor slavery on the rise, these are the essentials you need to know to protect your brand and do what’s right. While researching Ashton Kutcher for his appearance at the City Summit, I became acutely aware of the exploitation of children, women and laborers. Then, Human Trafficking Awareness Month came and went without much talk on why the labor and......
Augmented Reality brings everyday objects to life, and the conversion rates cannot be ignored. When someone hands you a business card, what do you do with it? Do you jot a quick unintelligible note about where you met that person? Do you have a side pocket you put all the cards in together? What would......
This high-ticket sales expert gives away all of his pricing knowledge to help creatives and entrepreneurs know their worth, and then go out and get it. A lot of the “how to” of pricing high-end consulting or services is a mental game that takes place before you ever meet your first client. So many struggling creatives sell......
 Why this diverse group of entrepreneurs and philanthropists are best suited to match the NFL pivot from scandal recovery to rebuilding fan trust and value. With compounding scandals plaguing the NFL and controversy over the handling (or mishandling) coming from fans, players, politicians, and even between the 32 teams and their franchise owners, the league......