Articles

  How do you increase your sales? Have you ever thought that your brand can be at par with big players in the business? There is no difference between small brands or large brands. The key is to understand the actual metrics of your business. The goal is to be profitable. What’s your gross profit as......
Down the difficult bespoke road, what can go wrong, from this invested entrepreneur. With global resources, easy shipping, and social platforms allowing us to reach the masses at a higher rate than ever before, custom becomes “it”. You couldn’t feel any more VIP than if you jumped on your phone on a Tuesday night and ordered......
CEO David Mandelbrot talks founders, China, and what 2019 holds for tech product development. David Mandelbrot, CEO of Indiegogo, joined the funding company about five years ago. In his first few years, he became very involved in the operations of the company, eventually becoming CEO. This shift for Mandelbrot also brought about another shift, where the team......
Full STEAM ahead: into the future of making space for girls in the career fields of Science, Technology, Engineering, Art, and Math. According to a recent report by Microsoft, girls and young women remain less likely to pursue education and careers in science, technology, engineering, and math; in short, STEM, or STEAM if you consider the......
  It costs to play today. Product launching is no exemption. It’s not a fast return on investment as much as you want it to. Marketing veteran Michelle Barnum Smith joins Product Launch Hazzards to discuss how you can leverage ecommerce chatbots as a marketing tool. She quickly became an expert in the niche once......
  There are so many products sold on Amazon, yet if you take a look at them, the majority tends to hold out only one piece of the product. They tend to overlook the value of multiple unit purchases. Jenna Liebner of Turnkey Product Management has seen time and time again how sellers on Amazon......