Articles

Should you redesign a bestselling classic? Herman Miller’s iconic Aeron chair offers a helpful case study. We’ve all heard that old saying ‘if it isn’t broken, don’t fix it.’ But that’s not what the maker of the bestselling office chair of all time said. Let’s go back to 1994, the year a global design manufacturer......
How to get your business into the right place, the right time, the right direction, and right thinking. I love writing about office design because my creative side gets lost in the details of choosing every right pattern, placement, and object to make a space really work. When it comes to design, there is so much more......
To sustain the creative process, you need balance, in artistry, and in business. The American dream is shifting. What was once a benefits package and early retirement has now become gigging and freedom. Creative types around the world rejoiced when the internet opened up a $715 billion dollar marketplace of freelance work ripe and ready for......
How your rates decide the value clients place on your products and services. What Is Your Knowledge and Experience Worth? When you are talking about creative work, or service based businesses, it can be difficult to accurately price these because you aren’t necessarily offering anything tangible. It’s not an easy answer when someone asks you......
3 simple keys to unlock your potential and mature into a thriving business that runs itself. Something we can all agree on, when looking at the world of business, is that most entrepreneurs never actually evolve out of start-up mode. A lot of the time, in a start-up (especially with a creative type at the helm)......
How to avoid branding disaster; advice from a direct response expert on navigating an image-based world. The world of branding is changing. Just by way of technology and platforms alone, our pathways and possibilities to clients have increased dramatically, and with that has come more opportunity than ever before, to connect personally with potential or......