Articles

No prospective employer or client wants to hire you without seeing a portfolio of past work, yet that same employer/client does not want you to be able to ever show any designs you did for them in that same portfolio. So what is reasonable or fair use of design images, who owns the intellectual property,......
1) Research shows that 92% will not pay more for any of the (competitively differentiating or beautifully designed) features. Do you really need a focus group to tell you that they want a product cheap? Participants in focus groups know they are influencing you, so they will always undervalue a product in hopes that it......
Flat Screen TVs – getting thinner, larger and brighter. Products are more interactive and connected to the internet. With consumers wanting the flattest, largest TV they can afford, why are all these mid to low end TV manufacturers one-upping each other with minor technical differences the average consumer can’t see but increases the retail price......
Part 2 of 3  – impressions of the 2012 Consumer Electronics Show in Las Vegas. There are always some cool gadgets at CES and this year we are coveting some tech tools that might never see the cool white light of retail shelving. Victorinox has reinvented its classic quality pocket knife as a line of......
CES Impressions: CEA says this was the most attended in recent years and there was no shortage of exhibitors and visitors and although it seemed like the economy is being strengthened, we did not get the impression that there was a lot new and worth spending more than a day visiting. Tons of small business......
 Here are our top five tips on working with a patent attorney. Choose a patent attorney who understands your industry and has experience working with professionals like you. One of our clients hired an experienced attorney, spent tens of thousands of dollars in legal fees and after several years still did not have an issued......