Posts filed under: Promote It

Many of you probably think that product pricing is purely science, because it involves a lot of math, data, and pieces of information consolidated and analyzed to get optimal results. We are seasoned product designers and entrepreneurs here, yet pricing products is an ongoing struggle because it does not wholly rely on scientific data and......
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Our resident consumer market research expert Laura Hazzard warns product launchers about the top 7 consumer market research mistakes that can cause a lot of damage and possibly torpedo your overall business and marketing strategy. She packed in a lot of meaty information in a span of seven minutes, solidifying her excellent points on quantitative......
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Styling is just one small component of design. Think of celebrity stylists who dress celebrities for red carpet events– they shop for their clients, putting together accessories, clothes, and other components to make a whole look. Product styling is not so different, in that it merely deals with combining colors and materials that work well......
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Office Hours Expert Joseph Tarnowski has multiple industry experience when it comes to watching companies do what goes right and what goes wrong in terms of retail and marketing. With a degree in Trade Media Journalism, he has had extensive experience working in the food industry, general merchandise, health & beauty, and pharmaceutical industry. He......
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People think it’s kind of odd that we’re a husband and wife design team, but our dynamic works perfectly for us. We started working together back in college. Our complimentary set of skills overlap at the right touch points, especially when it comes to our overall mutual user-focused design principles. Unlike in corporate settings where......
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Jeff Lieber, founder of Turnkey Product Management once dreamed of starting his own business, and he knew that Amazon would be the perfect channel to do it. He learned the ropes and soon, from selling one dog product, he quickly expanded his inventory, ventured into baby products, and then eventually sold his online business for......
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