Loren West

Loren West
Product Development Process Expert – Beauty & CPG
Loren West, founder, is an analytical and creative project strategist with a time-tested record of managing the efficient flow of product promotions and launches in high-volume, time-sensitive, fast-paced environments. Dynamic leader with a proven talent for directing high-performance cross-functional teams, cultivating long-term client relationships, and establishing strong collaborative internal/external partnerships. Expert at developing innovative solutions for transforming complex challenges into focused solutions for efficiency, growth, and profitability.

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Articles

Knowing the strategies to innovate and mitigate risk is essential for every company, especially those that are product-based. It’s key for a company to stay on top of how are...Read More
CPG Beauty and Beyond founder Loren West takes a deep dive into specific processes and stages involved in successfully launching cosmetic products, which could also very well apply to many...Read More
Loren West is a process and systems expert who has a ton of experience in growing brands by optimizing processes in big companies to make their business run more smoothly...Read More

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LATEST POSTS

PLH 108 | Corporate Asset Protection

The Rockefeller Strategy: Corporate Asset Protection

March 29, 2019
  In today’s world, the biggest mistake you can make is to not look at yourself as a business. Whatever...
PLH 107 | Alternative Sourcing

South American Sourcing Of Products with Tim Jordan

March 15, 2019
  Sourcing services are usually accessible only to huge conglomerates and big brands, but not to smaller brands. Tim Jordan...

How Heart Intelligence Can Change the Way You Think and Innovate

February 28, 2019
Does innovation come from the brain or the heart? Plenty of coaches, neuroscientists, and business experts have called the brain...

Mission Possible: Make Innovation Open to Anyone, Anywhere

February 26, 2019
How Plug and Play’s model is changing the way incubators grow innovation and make an innovative impact. The U.S.-based International...

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