LOREN WEST
PRODUCT DEVELOPMENT PROCESS EXPERT – BEAUTY & CPG
Loren West, founder, is an analytical and creative project strategist with a time-tested record of managing the efficient flow of product promotions and launches in high-volume, time-sensitive, fast-paced environments. Dynamic leader with a proven talent for directing high-performance cross-functional teams, cultivating long-term client relationships, and establishing strong collaborative internal/external partnerships. Expert at developing innovative solutions for transforming complex challenges into focused solutions for efficiency, growth, and profitability.
Interviews & Advice
Articles
Top 5 Project Management Strategies To Innovate And Mitigate Risk with Loren West
Knowing the strategies to innovate and mitigate risk is essential for every company, especially those that are product-based. It’s key for a company to stay on top of how are...Read More
A to Z of a Cosmetic Product Launch with Loren West
CPG Beauty and Beyond founder Loren West takes a deep dive into specific processes and stages involved in successfully launching cosmetic products, which could also very well apply to many...Read More
Meet Product Management Expert Loren West
Loren West is a process and systems expert who has a ton of experience in growing brands by optimizing processes in big companies to make their business run more smoothly...Read More