LOREN WEST

PRODUCT DEVELOPMENT PROCESS EXPERT – BEAUTY & CPG

Loren West, founder, is an analytical and creative project strategist with a time-tested record of managing the efficient flow of product promotions and launches in high-volume, time-sensitive, fast-paced environments. Dynamic leader with a proven talent for directing high-performance cross-functional teams, cultivating long-term client relationships, and establishing strong collaborative internal/external partnerships. Expert at developing innovative solutions for transforming complex challenges into focused solutions for efficiency, growth, and profitability.

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Interviews & Advice

Articles

+ PLH 79 | Strategies To Innovate And Mitigate Risk

Top 5 Project Management Strategies To Innovate And Mitigate Risk with Loren West

Knowing the strategies to innovate and mitigate risk is essential for every company, especially those that are product-based. It’s key for a company to stay on top of how are...Read More
+ PLH A to Z | Cosmetics

A to Z of a Cosmetic Product Launch with Loren West

CPG Beauty and Beyond founder Loren West takes a deep dive into specific processes and stages involved in successfully launching cosmetic products, which could also very well apply to many...Read More
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Meet Product Management Expert Loren West

Loren West is a process and systems expert who has a ton of experience in growing brands by optimizing processes in big companies to make their business run more smoothly...Read More

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