Tracy Hazzard

Tracy Hazzard
Product Launch Expert in Strategy, Design & Development
China Sourcing | Mass Market Retail | Product Design | Strategic Planning

Tracy Hazzard, Inc. Columnist and CEO of Hazz Design has co-designed and developed 250+ products generating almost $2 Billion in revenue for her retail clients. Tracy has had products in all major e-commerce and mass-market retailers; office superstores; electronics boutiques; and wholesale clubs, including the best-selling mesh office chair at Costco. For over 25 years, she has worked with design-leading brands like Martha Stewart Living and Herman Miller and is an expert in product, furniture, color and materials.

Tracy develops products from around the world and travels to Asia frequently to inspect, certify and work with her clients’ factory suppliers. Along with her partner, Tom Hazzard, she holds over 37 utility and design patents with an unprecedented 86% commercialization rate. Their intentional invention process has been the key to keeping her clients knock-off proof and is the foundation for her new invite-only collaborative community built to rev up original retail product sales with the right things in the right order with the right resources.

Besides being featured at SXSW 2018, the Prosper Show, and in Harvard Business Review, Forbes, Wired, CNN Money, and as an Innovation Columnist for Inc., Tracy is also a contributor to ThriveGlobal, and the best-selling author of Guerrilla Patent Tactics and Successful Launching By Design. Tracy co-hosts weekly the top-ranked podcasts: Product Launch Hazzards, Feed Your Brand, and WTFFF?! 3D Printing: the 3D Start Point for disruptive technology.

For information on Hazz Design’s comprehensive services, please go to http://hazzdesign.com/services for details.

Office Hours

[embedyt] https://www.youtube.com/watch?v=uccq_7Dtz_k&list=PLNUhnOgIk-auktghJLMifetW6Dgpjm8E-[/embedyt]

Articles

  In this day and age, the quest to be different and stand out has become so competitive that it becomes tempting to steal someone’s work, ideas, or concepts. Natasha...Read More
  Broadening your lines and reaching out to source products beyond Amazon can sometimes be daunting for many entrepreneurs out there. After all, it is a whole new territory that...Read More
  There are some inventors who are not so lucky when it comes to owning their products and gaining the necessary income and praise because of manipulators and false advertisers....Read More
  Joanna Parker, the co-founder of Yumble, explains how she was inspired to open her own company as a mom. Yumble has three pillars which are all centered towards providing...Read More
  In today’s time, sports and business, in general, have become so much more personal than ever before. Sports marketing has evolved over the years, leading to more authenticity in...Read More
  Everybody wants a sweet life, but when it comes to food, too much can become an addiction. Victor Macias and Kristoffer Quiaoit, founders of Nui Foods, are on a...Read More

SOCIAL LINKS

LATEST POSTS

PLH 115 | Protecting Product Inventors Rights

Product Inventors Rights with Natasha and Fred Ruckel

August 20, 2019
  In this day and age, the quest to be different and stand out has become so competitive that it...
PLH 114 | Product Sourcing In Asia

Asian Sourcing Tips with Rhod Needham

July 3, 2019
  Broadening your lines and reaching out to source products beyond Amazon can sometimes be daunting for many entrepreneurs out...
PLH 113 | As Stolen On TV

As Stolen On TV with Paula Brillson Phillips

June 11, 2019
  There are some inventors who are not so lucky when it comes to owning their products and gaining the...
PLH 112 | Food Product Startups

From Shark Tank To The Kids Table: Food Product Start-Up Lessons with Joanna Parker

June 4, 2019
  Joanna Parker, the co-founder of Yumble, explains how she was inspired to open her own company as a mom....

EXPLORE THESE TOPICS

Get In Touch With This Expert

Fill out this form to work with this expert.
  • Please describe what you think this expert can help you with.
  • This field is for validation purposes and should be left unchanged.