Our resident consumer market research expert Laura Hazzard warns product launchers about the top 7 consumer market research mistakes that can cause a lot of damage and possibly torpedo your overall business and marketing strategy. She packed in a lot of meaty information in a span of seven minutes, solidifying her excellent points on quantitative......

We have seen far too many entrepreneurs, small business owners, product designers and marketers fail in business because of fundamental mistakes made before launching their products or services. Over the years, we have gained an in-depth understanding of what it takes to succeed in launching as well as marketing products by studying, researching, and observing......