Posts tagged with: product design

As inventors, when we have great ideas, we like to find the perfect manufacturer to license our product and sit back and make tons of money. Dream product guru David Lieberstein is an expert in brand licensing and got to experience the pros, the cons, and the pitfalls of all that’s entailed in doing so.......
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Our resident design for manufacturing (DFM) expert Dennis Shaver from Product on Demand serves you “inventreneurs” his invaluable industry knowledge and insight to help you get from mind to market to profit faster. Born and raised in a dairy farm in Michigan, Dennis has the unique experience and skill set honed by years of working......
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Styling is just one small component of design. Think of celebrity stylists who dress celebrities for red carpet events– they shop for their clients, putting together accessories, clothes, and other components to make a whole look. Product styling is not so different, in that it merely deals with combining colors and materials that work well......
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No product lasts forever. Consider yourself lucky if your original product is still in the market for five years– we call it a platinum record if it reaches the five year mark. Some of the products we have developed have been in the market for decades, including the Aeron Chair, which is still being sold......
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We have been product designers for more than two decades and have won awards for our designs through out the years– but the ultimate accolade for us would have to be the longevity of our products in the market. Over 80 of the products that we have designed for mass retail have been bought and......
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Picking the right colors for specific consumer goods is exciting, and can also be a very agonizing process for some product inventors, innovators, designers, and marketers, especially to newbies. Even experienced branding professionals get challenged sometimes, and rightly so, for there is so much is riding on choosing the right color for your product. Many......
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